Avoid competitive tendering - growth through renewalI show your business how to avoid excess competitive tendering and how to be more successful when you need to enter into tendering cases: instead of trying to survive in price competition, you will be focusing on renewal, growth and profitability.
All of us have seen in our businesses the change in customer buying behavior, brought by digitalisation, Internet enabled direct connections between seller and buyer, and globalisation of competition. Thus all firms face continuous change that affects the business landscape. The change often means stricter and stricter competition, characterised by tightly defined requests for proposals (RFPs) sent by buyers. This severely limits possible competitive strategies and options available for sellers. It can be seen in daily operations:
But a better reality could be achievable: Satisfied customers that are willing to pay a reasonable price. Innovation of new products, services and business models with successful go-to-market. Continuous operational development balancing renewal, growth and cost-consciousness. This already sounds like a much brighter future. Required changes are not necessarily easy - also I, among others, have bitter experiences:
Standing still and preserving status quo are a path to failure. Numerous firms, however, have been able to break the vicious cycle of competitive tendering, for instance:
I have a long and extensive experience in developing and implementing actions required for the change – both as an entrepreneur in my own businesses and as a leader responsible for P/L, as well as an accelerator of other companies´ businesses. More information about this and about how to avoid competitive tendering can be found from the Services section. The sub-sections also cover needs to:
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In your service, personally: Raimo MalilaI have renewed and grown businesses both in SME and enterprises and as an entrepreneur. Renewal has included building new businesses and business models, as well as their commercialisation. In addition, I have generated growth by improving sales and marketing operations, as well as by entering new, international markets.
My services are built on personal and often very tough business experience in various companies. And in most of these cases, I have had the responsibility of profit and loss or even carried entrepreneurial risk – this gives the experience a little bit different flavour compared with just giving advice from back seat. You can find more examples about my doings from the Services section. When I assist your company, whether it is more hard work to reach agreed objectives or competence transfer, I am personally not only agreeing on the cooperation but doing the actual work. In other words, you are not going to cooperate with an expert from a resource pool that happens to be available, or you are not constantly briefing new experts to get them up to speed. If we jointly see that extra expertise in some specific areas will be needed, also my extensive partner network will be available. It is vital for me that we genuinely share the view that business and customer operations renewal are the keys to business growth. You can discuss more with me about your business situation and challenges. Please call me, +358 40 559 7010, or send an email, [email protected] . See more detailed profile on my key qualifications and professional experience here. You can read more about my views on growth and renewal in my blog. |